Job Description
Join to apply for the Marketing Assistant Manager role at Buccellati .
Be among the first 25 applicants.
Responsibilities
- Provide recommendations for the media plan to maximize brand awareness and exposure.
- Manage all retail and wholesale marketing material and maintain the advertising calendar.
- Constantly search for new media partners and understand traditional and emerging marketing channels.
- Ensure advertising material strictly follows HQ guidelines.
- Support the marketing director and department with product launches and brand initiatives.
- Develop and maintain a strong relationship with local PR agencies to secure qualitative and quantitative media coverage.
- Manage all logistics and security requirements for product loans and monitor press clippings and dressings.
- Continuously monitor and analyze media coverage of competitors and industry trends.
- Plan, execute, and follow up on all events, initiatives, and activations while ensuring positive ROI across press, retail, and wholesale.
- Develop briefs and mood boards for events and initiatives as needed, and identify new vendors (catering, production, florist, etc.).
- Collaborate with internal teams to identify and develop retail opportunities, such as events, sponsorships, and partnerships.
- Proactively propose event concepts.
- Build strong influencer marketing strategies with a concentration in the US market and propose local influencer campaigns to drive brand awareness and engagement.
- Support Lucrezia Buccellatis Instagram channel and manage all internal and external communications, including editorial coverage, inventory presentations, product news, holiday communication, trainings, and monthly recaps.
- Maintain the brand image through adherence to brand guidelines and quality standards.
- Manage onboarding and payment execution for all current and new vendors and follow up on invoices for media, production, and PR.
- Act as a liaison between corporate, external partners, and retail teams.
- Prepare marketing and PR reports and presentations.
Qualifications
- Bachelors degree in marketing, communications, or a related field.
- 3?5 years of experience in marketing, communications, or a related field.
- Proficiency with social media platforms and the digital landscape.
- Past event planning experience.
- Interest in the luxury industry, specifically jewelry.
- Highly detail?oriented with strong time?management skills and the ability to juggle multiple priorities in a fast?paced, ever?changing environment.
- Strategic thinker who can quickly adjust approach and priorities on a day?to?day basis.
- Strong interpersonal skills, approachable, positive, and flexible; able to collaborate proactively with internal and external parties.
- Self?starter with a high degree of initiative and independenceunafraid to ask questions, accept constructive feedback, lead new projects, and roll up your sleeves for any task.
- Excellent computer skills in Microsoft Office (Word, Excel, PowerPoint).
- Travel required based on business needs.
Expected Salary Range: $75,000 to $85,000 (annual). This role is eligible for bonus. Salary will be determined based on relevant skills and experience.
Only candidates selected for further consideration will be contacted.
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Job Tags
Work at office, Local area, Flexible hours,